Choosing a new doctor isn’t easy. Why? Because you are bombarded with misleading advertising, confusing claims and bad information from the insurance companies, the media, local billboards. How do you ever find a qualified, competent primary care doctor? You start by reading this consumer guide. In this fact-filled booklet, you’ll discover how to avoid 6 primary care office rip-offs, 6 mistakes to avoid when choosing a family doctor, 7 steps to optimizing your own health and much more.